AJR Foods is a Chennai-based food brand dedicated to bringing fresh, wholesome South Indian staples to everyday family life. Born in Chromepet, AJR started with a simple idea: Idlis and Dosas are as essential to South Indian homes as fresh milk, and the batter for them deserves the same reliability, safety, and trust.
Founded by Anish Krupa, who combines deep FMCG experience with a keen interest in food production, AJR Foods focuses on daily-fresh Idli & Dosa Batter that is easy to access, competitively priced, and crafted with care. Our batter is prepared in a hygienic facility, packed in 100% food‑grade polypropylene, and distributed quickly so families enjoy soft idlis and crispy dosas as part of their everyday meals.
From serving one kirana outlet in Chromepet to reaching multiple neighbourhood stores, apartments, and small food businesses, AJR has grown through word-of-mouth and consistent quality. The brand’s vision is to touch people’s lives not just as a product, but as an emotion—being present at breakfast tables, family gatherings, and all the small, meaningful moments built around good food.
At AJR Foods, every package tells a story — of tradition, care, and passion.
With decades of experience in FMCG products, packaging, and distribution, Mr.Anish Krupa envisioned AJR Foods as a brand that fills a vital gap in South Indian households. Inspired by the daily essentiality of packaged fresh milk, Anish saw the need for a similarly fresh, reliable, and accessible idli and dosa batter for every family. His passion and expertise drive AJR’s commitment to delivering Quality, Affordability, and Freshness — making a difference in kitchens across Chennai.
